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Healthcare can benefit from cues from gaming as digital interfaces and screens dominate our lives. Medical hardware and software with gamification integrations may make traditional processes more immersive and give new life to the healthcare industry.
Health and wellness apps are now our companions for better health. These apps turn boring everyday chores and activities into exciting adventures. Personal improvement and health education become the goal when tracking your daily steps, calorie intake, medication schedule, and overall healthcare education.
Let’s start with the basics.
By adding gamified tools and mechanics, gamification in business changes non-gaming contexts. Any integration related to gamification includes a set of fundamental principles and approaches similar to any field. The healthcare sector is as well.
User Engagement. Every step taken, every calorie burned, and every goal achieved are stages of transformation that occur playfully. That’s a gamification in health and fitness apps. Remember those friendly competitions you had with colleagues or friends to see who could take the most steps in a day? Thanks to health-focused gaming apps and wearables, these contests are happening globally, not just limited to your workplace or social circles.
Achievements and Rewards. Achievement badges are virtual trophies, reflecting accomplishments and reinforcing good habits. Achieving a weight loss goal or completing a week of consistent workouts can lead to feelings of pride and motivation.
Motivation. Gaming experiences that are specifically designed for health purposes motivate users to continue. Examples of gamification in health and fitness apps such as Dance Dance Revolution as a cardio exercise app, or try Brain Age for cognitive training.
Learning. Every step taken, every calorie burned, and every goal achieved are stages of transformation and learning to take care of your health, which playfully occur.
Challenge. The gamification and healthcare activities turn taking care of your well-being into a fun and communal competition, either against the clock or among friends.
Based on the Grand View Research report, the healthcare gamification market at the global level was estimated at 3.15 billion USD in 2022 and is expected to grow at an annual growth rate of 22.6% over the period from 2023 to 2030.
Along with the increasing demand of society for a healthy lifestyle and the growth of digitalization of the healthcare sector, the more intensive use of smartphones and other smart devices, the need for gamification of healthcare is also growing.
Rehabilitative gaming transforms the often problematic recovery journey into an immersive experience and provides engaging activities. The healing process becomes an active partnership between patients and medical professionals.
A traumatic brain injury patient or someone recovering from a stroke can train their arm movement and improve cognitive abilities through motion-controlled games. One of the essential features is that this experience is applicable and exciting.
Gamification in healthcare helps make rehab more exciting and engaging by adding motivation. Therapy sessions are embraced by patients who find these games to be engaging and goal-setting tools. In the real world, every accomplishment in the virtual world leads to tangible progress.
Rehabilitative gaming helps restore physical and cognitive abilities while restoring confidence and independence. Technology and play uniting for healing, inspiration, and transformation is a testament to their power.
Gamification in healthcare training allows surgical residents, physicians, and other professionals to experiment, practice complex medical cases, make mistakes, and learn from experience without putting patients at risk.
Healthcare providers who receive such training are more ready for critical situations. Medical simulations allow you not only to practice existing treatment methods, but also to gain skills in working with new equipment, without the participation of real patients.
Virtual Reality (VR) and Augmented Reality (AR) change the approaches in gaming with their technical solutions.
Picture being taken out of the sterile hospital room and transported to nature, an underwater adventure, or even a distant galaxy. XR gaming apps allow patients to explore immersive metaverses and disconnect from the problems and discomforts of real life. Medical interventions can be made less taxing on patients by changing their attention; this reduces pain and anxiety.
Other examples of gamification in healthcare using XP technologies can be found in the work of doctors when treating patients. Remote diagnostics and practice using virtual reality tools, control of robotic technology, auxiliary tools for doctors – all these examples of the use of technology can be accompanied by various gamification tools.
Chronic diseases such as diabetes that are difficult to control and require lifelong care. However, the use of gamification in healthcare will help such patients diversify the daily routine of caring for their health.
For example, let’s take a mobile application that allows you to monitor your blood sugar levels. If you add interactive activities, online tasks, daily goals and achievements for which the user receives rewards for properly monitoring their health, such a routine will no longer be so monotonous. On the contrary, such tools will bring a little joy. And this is extremely important when a person is obliged to monitor his health every day.
In addition, such an app can make a patient’s meal tracking, medications, or exercise routines engaging like a favorite video game. These results can be shared with groups of like-minded people, which in addition is important for socialization, joint achievement of goals and motivation of each other.
Multiple gamification approaches are actively used in mental health treatment.
There are various mobile applications that offer tools for preventing and solving mental health problems. Typically, this is a set of interactive exercises that focus on specific problems such as mood and bipolar disorders, panic, anxiety, PTSD, depression etc.
Imagine using a wellness app encouraging you to participate in calm, mindful activities surrounded by stunning landscapes. This example of an interactive experience offers new and more engaging ways to help people. Thanks to gaming, interactive and visual tools, such therapy becomes a more enjoyable and exciting process.
Gamification is a groundbreaking tool, revolutionizing patient education by turning complex medical information into engaging and memorable content.
Making health information digestible and enjoyable, gamified patient education breaks down the barriers of traditional learning. By encouraging participation, interactive experiences turn passive viewers into active participants. Allowing patients to try different treatment plans and see their consequences safely within a virtual setting fosters feelings of empowerment or agency.
Have a look at gamification in healthcare examples. They show how patients have progressed in managing their health using playful approaches and tools.
Cardiac Rehabilitation through VR. A heart attack survivor went through cardiac rehabilitation with virtual reality-based exercise sessions. Not only did immersive VR experiences make the activity fun, but they also decreased anxiety. The patient’s more thorough approach to rehabilitation significantly improved his cardiovascular function and overall well-being.
Gamified Challenges for Weight Loss Achievement. Joining forces, several people used a gamified application to work on their collective weight loss goal. They earned rewards for achieving fitness milestones, participated in friendly challenges, and received social support from their virtual community. Shedding pounds and building their friendship simultaneously, they go through life together. Initially, the struggle was isolating but later turned into a shared adventure.
Healthcare gamification examples show the real advantages. We watch how gaming in healthcare brings transformations, turning the journey to wellness into an inspiring and engaging quest.
Professional ethics issues in the healthcare sector have always been one of the components of the system, and with the development of digitalization and gamification, these issues have acquired new meanings.
Data privacy is one of the fundamentals. To protect private details, gamified apps need solid security during the collection and analysis of patient data. Typically, this is provided by backend solutions, data storage services, encryption and other technical methods that allow you to properly store, transfer, and manage data and ensure medical confidentiality.
The highest priority is to create technical infrastructures with sufficient security to ensure that patient data is protected and that information is used only for its intended purpose.
Another important issue is the feasibility of gamification in healthcare. To prove the benefits, to exclude hype and uselessness, scientifically based and statistical data are needed to confirm the real benefits of gamification.
Digital solutions in healthcare (HealthTech) play an increasingly important role. In addition, gamification mechanics and tools makes the routine treatment more exciting, not so boring, and helps the processes with high quality. Our game development agency has a wide range of gamification skills and expertise, and can build and deliver gamified apps of various complexity and areas in HealthTech.
With the further development of medical and digital technologies and treatment methods in general, gamification will become an increasingly part of the healthcare system, since its methods have already proven their importance and benefits for people.
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