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Video gaming has evolved dramatically over the years, becoming a complex and multi-faceted industry with a variety of genres that appeal to different types of players. In 2024, the diversity of video game genres continues to grow, with certain categories dominating the market. As per Newzoo, the global games market is set to grow by […]

This article will delve into the specifics of Maya and Blender software, comparing their capabilities, system requirements, pros and cons, and how they integrate with other tools like Unreal Engine and Unity.

Understanding game development stages helps creators navigate the complexities of digital project creation, ensuring a polished and engaging final product. The 7 stages of game development offer a comprehensive roadmap, guiding creators through each critical phase of creation.

In the exhibition field, where competition is high, brands always look for new methods to draw attention and accomplish marketing strategy objectives. Making interactive gaming experiences is one of the most successful tactics.

The capabilities of the Unreal Engine every year provide more and more opportunities for indie teams to make AAA games, which previously could only be built by large teams and with colossal budgets. Let's take a look at the great games built on Unreal Engine and released by indie studios in 2023-2024.

For the mobile games market, the Unity engine remains the most suitable due to many factors, including cross-platform, wide possibilities for using graphics, and access to huge resources of ready-made assets and sources. Let's look today at the 10 most interesting titles on Unity for the mobile platform in 2023.

Promotional games today are an integral part of the comprehensive marketing that a business can do in the direction of current and potential customers. In this article, we analyze all the key stages of creating a gaming marketing experience from the initial steps to release and further maintenance.

In the article we explore the on-chain entertainment field from the perspectives of some of the most influential figures in the industry like Vitalik Buterin, Yat Siu, CZ and others, who share their insights, crypto prediction, and visions for this industry.

On the verge of 2023/2024, we look at the development of the blockchain gaming industry, promising projects, fundamental differences and advantages from classic gaming, and why this industry has great prospects for the market.

Integrating gamification approaches is changing our understanding of healthcare and how we think about health. In the article, we study the usage of gamification in various areas of healthcare.

In this guide, we will consider the importance of the preparatory stage before developing an art project with an outsourcing studio, the stages of development and communication with the team, tools and methods of project management to achieve successful results.

Let's explore various graphics styles in games and see how to define the right one based on the requirements and goals. Choosing the right graphics direction is crucial.

Concept art is primarily a visual guide to a particular element in the game, whether it be a character, environment, props, interface, or the entire gameplay. In the article we study each part of the game development pipeline where the concept art is used and its impact on the process and final results.

Gamification is one of effective strategies for product promotion to engage customers and increase brand loyalty. Today we study the most effective gamification mechanics and how they can be implemented into the marketing strategies.

There is a wide variety of game engines for different platforms. We will analyze the two most popular frameworks for creating mobile and desktop titles.

Characters play a key role in games. They interact with users and guide them through the gameplay. Detailed design of game characters will help to better connect users with the game and fully reveal the gameplay.

For most developers, getting help from a marketing agency or publisher is the smart choice for attracting a larger audience to your mobile game. However, whether you decide to handle it yourself or not, it is a good idea to get familiar with the basics.

Gamification has always been a part of education, even before the term was coined. Online EdTech platforms provide the means to take it further, making learning more interactive, more engaging, and ultimately more effective.

A gaming startup could be your long dream or a strictly planned investment in a new business. In any case, this guide will help you to understand and plan your further journey at a high level.