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Looking for the concept art? Our team works with various graphics styles and game settings. Having a wide range of skills, diverse experience, and a distributed team of specialists in different styles, our concept art services cover most of the existing requests for game graphics development. An in-house concept art outsourcing studio will lay a strong visual foundation for your project.
What we do
We create game concept art, promotional assets, motion graphics, mobile, desktop and non-digital projects. And produce concept art for mobile games: iOS and Android, concept art for video games including PC, Mac, Apple TV and various consoles, as well as illustration and concept art for board games.
A wide range of game assets including characters, environments, game objects (buildings, land, water or air transport, other small and large objects) require detailed development at the early stages of a game project. As a rule, concept art is a step in the game pipeline that is necessary for the initial visualization of game assets, building a visual story, style and combining everything into a single visual setting. At this stage, the team of video game concept artists of Fgfactory performs all the necessary work on branding, creating moodboards, and developing a visual style for game assets.
Characters
We create game character concept art consequently allowing it to be 2d rendered or 3d modeled. Depending on project requirements, our artist team creates characters of various styles including realistic, cartoon, casual etc. If a character is animated then we create game character concept art for face emotions, poses and movements like idle, walk, run, jump, attack etc.
Environments
Environment concept art is useful for 3d or 2d games that are built in big worlds, locations, areas where players explore the game, locate new objects, connect with other players and always engage with the game. Concept art and game design are performed in parallel at this stage.
Other assets
Most of our projects require the creation of concept art for games and for various objects filling the game world, game vehicles, buildings and other objects. Such work always involves creating many small details that are often not visible to users, but play an important role in forming the integrity of the gameplay.
Illustrations
Our concept art studio performs style search and concept art for static in-game images that are used for game loading, menu screens, in-game shop promotions and sales. Also static illustrations are designed for game advertising and promotion in markets.
Fgfactory video game concept artists use a wide range of tools, software and techniques in the process of creating visual content for game projects. The main software used to develop concept art includes Photoshop and Illustrator for 2D concept art, Substance for developing textures for 3D models and XD and Figma software for developing concepts for in-game interfaces.
To determine the style of graphics and visually describe how the game will look in the future, it is necessary to develop concept art of the main game elements and compose them into a single gameplay concept. The more game elements that are drawn during the visual style definition stage, put together, or tested in the game engine, the clearer the final goal will be.
Character concept art from idea to finalized concepts
In most of our projects we provide concept art services as the initial stage of graphics development. This is done to finalize the graphic style, agree on requirements, understand the deadlines for implementation and the necessary team to create the target graphic style. Whether it's casual graphics, semi-realism or realistic gaming experiences, concept art is always an integral part of the process.
Illustration concept art for various game purposes
We create concept art of game illustrations for various purposes, from static game locations and background illustrations of game levels, to images for key art, game screenshots and other promotional materials. Depending on the final game graphics, 2D or 3D, the approved concept art illustrations are either rendered in 2D to the final state, or created as 3D models for integration into the game engine.
Props and other assets concept art
When starting work on concept art, the project team includes specialists to solve all the necessary tasks related to the development of the game concept. In addition to the Concept Artist, the Game Designer, Art Lead, and Project Manager are involved in the process. Coordinated work solves the problems of developing a visual style, combining the visual style with the game concept and details of the game design. Fgfactory concept art outsourcing studio cares about the high quality of concept art and compliance with project deadlines, so the Art Lead and Project Manager are also involved in the process.
A concept artist specializes in designing the basic vision of a game. By laying the foundation for the visual style, the concept artist determines the vector of development of the graphic component. The team of concept artists at Fgfactory has deep expertise in developing various game assets including characters, environments, objects of content, and also concept art for static illustrations and key art.
A game designer works on the gameplay and semantic concept of the in-game world. Therefore, the participation of a game designer in the concept art team is often extremely important. For example, game locations should be interesting and passable, while the difficulty of passing should be controllable. Here, the game designer tells the concept artists how and what should be planned in the game levels. The same applies to other components of the game.
Art Lead participates in every project where game graphics are developed. Participating in the development pipeline from the very beginning to the completion of the project, the Art Lead supervises the work of game concept artists, monitors the quality of work, makes adjustments, and approves the final results. Art Lead at Fgfactory is an experienced specialist who has broad expertise in working with various types of projects, many graphic styles and various working conditions.
Each project in Fgfactory is carried out with the participation of a manager who helps the internal team and the client to synchronize the work process to achieve the necessary results at the proper level and within the agreed time frame. The project manager is the client's assistant in communicating his tasks and goals to the team on the one hand, and the beacon of the project team to move in the right direction on the other hand.
The Fgfactory team of artists, together with the art director, always looks for an individual approach to each project. This creates a unique graphic experience, memorable images and delicious graphic content. Some of them are mentioned below:
In most of our projects we do concept art as the initial stage of graphics development. This is done to finalize the graphic style, agree on requirements, understand the deadlines for implementation and the necessary team to create the target graphic style. Whether it's casual graphics, semi-realism or realistic gaming experiences, concept art is always an integral part of the process.
When creating projects for businesses in various niches, concept art is a key stage in creating the visual style of most projects. We are happy to share feedback from companies we have helped with their projects, including those related to concept art design.
Fgfactory impressed with their knowledge, strong design instincts, and professionalism. They're well-positioned to take on future work. If I need some more graphic design for my project again, I will order it exactly from this studio."
Their designs and artwork are always well received, with many clients expressing how much they enjoy them. The team is creative, professional, and organized, working hard to improve each time they embark on a new project.
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Our team of 2d artists covers major areas of concept art design creating ideas for game characters, environments, illustrations, pros, storyboards and more for further 2d and 3d art production.
Starting with high-level concept art, the Fgfactory team of artists forms the general concept of the visual style of the game project. We form moodboards using the provided art references and prepare initial drafts based on them. As a rule, 2-3 different options are prepared to choose the vector of further movement. After which further development of the selected option takes place.
Further development of game scenes, locations and levels is based on the chosen style, type of graphics (2D or 3D) and game mechanics. Concept artists together with game designers are engaged in the development of the game world, creating a visual story based on technical requirements and details of game design documentation.
During the entire development stage of game graphics, small objects and details can be refined, as their necessity for filling the game world can appear and be adjusted in the process of work. For example, to improve the level design, it may be necessary to create a new set of props or other objects.
Resources
Check out the latest news and reviews on the topic of concept art. We also regularly publish our case studies and tips on working with concept art. In addition, our blog has a lot of useful basic information about design, creating characters and environments, visual styles and other topics related to creating concept art.
Here we have collected the basic things that interest everyone who encounters the topic of creating game art. Check out even more useful information about concept art. If you still have questions, just write to us!
What’s Related
Art and Animation
2D Game Art
3D Game Art
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