2D Game Art Outsourcing Studio

Enrich your game with unique and stylistic 2D game art that will positively distinguish your game from competitors and make its look and visuals original and beautiful. Our 2D game art outsourcing services provide clients with different types of 2D art, from concept art to asset design and polishing, and create art in various styles, from casual to realistic.

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What we do

We deliver clients comprehensive and astonishing 2D game art tailored to their vision, style, game environment, and narrative. As a professional 2D game art studio, we don’t just perform tasks, we contribute to the project, enhancing it and improving it with the power of creativity, diverse art styles, and vast experience in various game genres. Our skilled artists create visually appealing, stunning artwork and assets designed to elevate your game and make it remarkable.

2D Game Art Services Covering All Production Needs

Whether you need complete art from scratch or just fill gaps in your project, our 2D game art designs cover all of your needs. Our talented artists honed their skills in years of creating art for various games of different genres and scales, providing clients with polished style and exciting visuals. We deeply dive into your project and vision to execute it seamlessly and precisely according to the preferred gaming style and market demands.

  • Game 2D Characters

    We create incredible 2D character designs and skins for players, NPCs, and enemies. Starting with concept art and the completed design, we continue to bring life to them through animations and movements. Our artists develop unique characters according to your vision, game style, and gameplay logic.

    Game 2D Characters Artwork
  • Game 2D Environments

    We develop astonishing 2D game environments, including landscapes, interiors, and backgrounds, tailored to your game’s setting. Our 2D artists conduct meticulous research on your preferred visual style and fill the designing environment with all accurate elements, enhancing your gaming sets with comprehensive detailing.

    Game 2D Environments Design
  • Game 2D props

    Enrich your game with high-quality, accurate 2D game props tailored to your vision and your game's style. Game props are essential for creating immersive gaming experiences and designing a deep gaming environment that engages players. Among game props, our artists develop various items, like furniture, signs, toolsets, and other in-game objects.

    Game 2D Props Creation
  • Static illustrations

    Within our 2D game art services, we deliver stylistic static illustrations that are perfectly set in menus, cutscenes, promo, and background to establish the atmosphere and mood of your game. Our artists and illustrators put all their effort into creating mesmerizing static illustrations that elevate your game’s story and vibe.

    Static Illustrations for 2D Games
  • Key Artwork

    We enhance your marketing efforts by designing key artwork that is crucial for efficient promo materials and marketing campaigns. We thoroughly assess your game, its story, narrative, characters, and scenes, to visualize them in the best way possible to engage the audience, publishers, and investors in your project.

    Key Artwork for 2D Games
  • In-game Icons and Logo Design

    Our artists and UI designers create clear and visually appealing in-game icons, logos, and titles to picture the game’s nature. We ensure that in-game icon design contributes to the game’s identity, taking the gaming experiences and engagement to a whole new level.

    In-game Icons and Logo Design

Design Tools

Our expertise in 2D game art exceeds platforms, genres, and even digital content. We craft art for cross-platform games, including mobile, desktop, tablets and consoles. While designing outstanding game art for your game, our artists operates with a comprehensive toolset of 2D art software.

ILLUSTRATOR
ILLUSTRATOR
PHOTOSHOP
PHOTOSHOP
SUBSTANCE
SUBSTANCE
FIGMA
FIGMA
MIDJOURNEY
MIDJOURNEY

A Closer Look at the 2D Game Art Production Stages

For years of providing clients with comprehensive game development services and 2D game art creation services, we’ve perfected our production pipelines and honed the flow, eliminating bottlenecks and avoiding common issues. We established solid production stages of mind-blowing game art creation to contribute to our client’s projects and help them to produce incredible games that will shape the gaming industry.

Research and Brainstorming

Coming Up With Fresh Ideas

The first step in our polished art creation pipeline is to conduct meticulous research on the project scope, required genre, style, and atmosphere, collecting ideas and inspiration. Next, we gather a comprehensive team of artists, art leads, and managers to produce a bunch of various ideas for the project and choose the best of the best. Ultimately, we offer the most creative and precise ideas for your game art.

Polished Art Creation Pipeline

Asset Design

Enriching Game with Stylistic Assets

The second step is to begin an extensive asset design production, designing diverse game assets tailored to a single conceptual style. It can include weapons, artifacts, skins, characters’ attributes, and various gaming items. Our creative artists dive deep into the topic and merge creativity and imagination with practicality. As a result, they come up with amazing assets that make your final game detailed and engaging.

Game Assets Design Production

Polishing

Enhancing and Finalizing the Game Art

We pay close attention to your feedback, refining and improving the art according to your vision. It includes making artwork more detailed through shapes and lines cleaning and pixel smoothing, color correction, detailing, and anti-aliasing. Additionally, we ensure style consistency and functionality testing through multiple iterations.

Enhancing and Finalizing 2D Game Art

Integration and Testing

Implementing Art into Your Game

When the 2D game art is ready, we integrate it into your game’s architecture and then, we start Quality Assurance. We thoroughly test the assets to ensure they perform correctly in the gameplay, our specialists test animation, UI/UX, performance, gameplay visibility, and ultimately fixing appearing bugs. After such comprehensive testing, we assure you of 100% correctness of the 2D game art.

Implementing Art in 2D Games

Who’s involved in 2D game art creation pipelines

For every project, we assemble a specified 2D game art outsourcing team consisting of diverse artists who can perfectly match their talents with the project specification. Our strategy lies in combining various expertise levels and different creative styles to deliver a balanced and highly performative team of artists that can produce the game art you need.

Concept Artists

2D concept artists are those magicians who turn raw ideas and pure imagination into reality by visualizing them. Concept artists define the atmosphere, style, and design of environments, characters, and various game objects and create the first visuals of the game that become a focus for further game art development.

2D Artists

2D artists are prominent soldiers of the 2D game art development process. They take concept art and project specifications and create all the visuals of the game, including environments, characters, items, props, and UI elements. They strictly adhere to the required style of the game, its mood, and direction, in order to correctly and precisely complement the final game.

Art Lead

Every seasoned team has to have a leader who can guide them through the peculiarities of the development process, ensure seamless coordination between departments and style consistency, and manage all the processes. In our 2D game art services, this role performs an art lead, who is an expert in game art creation and managing a team of creatives.

Project Manager

A project manager ensures that everyone is on the same page, coordinates all the project processes, and contacts the client. A project manager is a bridge between the art team, development team, and stakeholders, who also manage all the required processes like resources, deadlines, communication, and scheduling. A project manager is essential for a smooth development process.

Case Studies

Featured Case Studies

Every project we’ve complemented with our creative artworks becomes a comprehensive case study that we thoroughly break down to showcase our input to our client’s success. Below are only the recent projects with charming and stylish game art that established an overall style of the games.

Chess Adventure - Characters, Backgrounds, Game Props and Icons

Fascinating 2D game that teaches kids how to play chess properly. To attract kids and capture their attention, we decided to create for the game a bright and fun 2D art that makes the game look like a cartoon.

CHECK THE CASE STUDY

Hey Drops - Illustration design, Characters and Gameplay Design

Charming mobile casual game features 2D game art created by our seasoned artists. We developed an entire visual style from scratch, complementing the game with a happy and sunny mood aimed at children.

CHECK THE CASE STUDY

NFT Islands - Game Assets Creation from Scratch to Final

Blockchain mobile game for which we created all the game art, NFT assets, skins, and UX/UI. We conducted meticulous research on animals to portray them in the game correctly and simultaneously in a fun and amazing casual style.

CHECK THE CASE STUDY

2D Game Art Case Studies

To make research for our potential clients easier and faster, we collected all our previous projects in one place. In our 2D game art portfolio, we showcase breathtaking game art we developed for our partners which differentiates them from competitors at the very first sight.

VIEW MORE CASE STUDIES

What our clients say

Complete transparency and direct communication are crucial for us during the development and afterward. In our 2D game art outsourcing services we’re always open to all feedback from our partners, even more improving our processes and elevating our soft and hard skills.

Tyler Jacobson
Founder, Big Bash Games
Niklas Malmqvist
CEO, Lekis AB
Co-Founder, Casino Game

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    A Closer Look at the Graphics Styles of 2D Game Art

    As a comprehensive 2D game art outsourcing studio, we offer clients expertise in a wide variety of graphic styles of 2D game art. Usually, all styles are divided into three main types: casual game art, vector game art, and semi-realistic game art. Our extended workforce consists of artists with different expertise which allows us to provide clients with 2D game art services within all graphic styles.

    Casual 2D Game Art

    One of the most popular visual styles used mostly in idle games, puzzles, and other casual games. Bright palette, simple, friendly shapes, and figures, clean animations, cartoonish vibe–it's all about casual game art. This style is perfect for clear, beautiful gameplay and quick gaming sessions.

    Casual 2D Game Art creation

    Vector 2D Game Art

    Vector 2D game art is commonly used in mobile and casual games that require lightweight graphics that can be easily edited and animated. To create vector art, artists use paths, lines, and shapes instead of pixels, which allows them to create clear and crisp visuals at any resolution.

    Vector 2D Game Art Design

    Semi-realistic 2D Game Art

    A great choice for narrative and adventure games that strive for photorealism but also require stylistic design. Semi-realistic 2D game art combines both ways of picturing the digital world to achieve balanced visuals. This game art style provides almost realistic visuals enhanced with creative and stylistic design elements.

    Semi-realistic 2D Game Art Design

    Resources

    Latest from the blog

    We’re always glad to share our knowledge in 2D game art, creation processes, diverse art styles, our vision, and experience. Read more about game art, how to establish pipelines, and how to develop your own game art style that makes your game outstanding and unique.

    2D Game Art FAQs

    Within our 2D game art services, we cover all our client’s needs for game art creation and provide them with clear and direct communication to address all the queries that might arise. To satisfy your curiosity in advance, we gathered the most frequently asked questions from clients and answered them below.

    2D art means artwork created in two dimensions: height and width, avoiding depth. It’s a classic artwork that was used for centuries and which was a basis for cartoons, multiplications, and first-ever games. In games, artists use 2D game art and flat visuals to picture environments, characters, assets, props, UI features, and even animations. Artists who provide 2D art services in game development usually have expertise in creating various types of game art, including pixel art, vector graphics, or even hand-drawn illustrations.
    To provide clients with exceptional 2D game art services, we established a seamless and effective pipeline that produces unique and outstanding artworks for various games.

    Firstly, our artists conduct meticulous research on the game requirements and get inspiration for your project. After this, they visualize their ideas in concept art that illustrates the main stylistic elements, environments, characters, and items. Then, they finalize the style, prepare the main design, craft 2D assets, UI, and animate models.

    When artists complete the design, they begin a polishing stage and improve the overall look. Once completed, they implement 2D game art into the game, seamlessly merging it with gameplay.

    At the final stage, we conduct thorough testing, gather feedback, and ensure the high performance of the designs and assets across the entire game.
    2D game art outsourcing refers to the services that external game artists offer to clients all over the world, which includes creating 2D game visuals, environments, characters, in-game items, concept art, and UI elements. It allows companies to engage a professional team for game art production rather than hire specialists in their in-house team. Engaging external artists allows companies to reduce costs, accelerate development, and get access to rare talents in art design. Hiring an outsourcing artist is a widely adopted practice across the industry that helps studios produce incredible games on time and within a budget.
    When deciding whether to engage a 2D game art outsourcing studio in your production or hire specialists in-house, you need to define your goals and capabilities. Still, there are solid benefits of engaging an outsourcing 2D art team to your development, including significant acceleration of the development, high-quality performance, access to rare talents and expertise in unique art styles, and cost-efficiency.

    With an outsourcing studio on your side, it’s easy to rapidly ramp up your team, scale your capacity, optimize workflow, focus on key objectives, and get access to rare technical and artistic expertise. A seasoned outsourcing game art team can provide you with deep game art knowledge, quality control, established pipelines, and best-in-class game art practices that can elevate your game and significantly enhance its visual style.
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